business · Thestandard

HKTDC Chairman Frederick Ma Visits Food Expo to Champion Local and Mainland Culinary Brands

about 1 hour ago2 MIN
HKTDC Chairman Frederick Ma Visits Food Expo to Champion Local and Mainland Culinary Brands

Summary

HKTDC Chairman Frederick Ma Si-hang visited the annual Food Expo at the Hong Kong Convention and Exhibition Centre immediately after returning from a promotional event in Kuala Lumpur. He toured heritage brand Tai Po Chun Hing, praising their signature cuttlefish and beef meatballs as quintessential Hong Kong street food. Ma also explored mainland Chinese exhibition zones featuring specialties from Hunan and Tibet, before attending a business matching event on premium agricultural products.

Key Points

  • Frederick Ma Si-hang, HKTDC Chairman, visited the annual Food Expo at Hong Kong Convention and Exhibition Centre after completing a flagship promotional trip to Kuala Lumpur
  • Ma discovered the traditional heritage brand Tai Po Chun Hing at the expo, expressing delight as a long-time customer who previously traveled to Tai Po specifically for their beef meatballs
  • He praised the stall's cuttlefish balls for their bouncy texture and rich flavor, describing them as the ultimate representation of authentic Hong Kong street food
  • Ma toured mainland Chinese exhibition zones dedicated to various provinces and cities, showing particular interest in distinctive products from Hunan and Tibet
  • In the afternoon, he attended a networking and business matching event focused on overseas expansion of premium mainland agricultural products

Why It Matters

The visit underscores HKTDC's commitment to leveraging Hong Kong as a strategic platform for high-quality mainland agricultural goods and supporting local culinary heritage brands in reaching broader markets .
The visit underscores HKTDC's commitment to leveraging Hong Kong as a strategic platform for high-quality mainland agricultural goods and supporting local culinary heritage brands in reaching broader markets .